About US

We specialise in dealing with retail businesses going through significant change and the difficult challenges they face.

The range of services we offer our clients is specifically aimed at realising cost reduction and improved profits. We bring years of hands-on operational experience and truly understand the difficulties our clients are going through.

We specialise in dealing with retail businesses going through significant change and the realisation of the difficult challenges they face.

The range of services we offer our clients is specifically aimed at realising cost reduction and improved profits. We bring years of hands-on operational experience and truly understand the difficulties our clients are going through.

We work with:

Why Us

Because we are retailers at heart – we get it.

We have operated on both sides of the fence. As CEO’s, we have dealt with exactly the same problems and issues as our clients. As advisors, we understand retailers from an external perspective.

With access to over a hundred experienced retail operators across Europe, we work only with the best. We ensure that they have the necessary skills required to get the most out of people and the maximum commercial outcome.

We have access to the necessary capital, and we make decisions without time-consuming approval processes and investment committees.

We are approachable and easy to deal with, never bringing you additional problems, just realistic solutions.

You will only deal with the founding partners and won’t be handed over to a less experienced person.

Above all, we will always deliver the results we have agreed.

To be the first port of call for Retailers and their Advisors who face significant challenges.

To be Europe’s leader in Inventory Realisation for retail clients – knowing exactly what they require and always delivering the agreed results.

Our
Mission

Our Values

Straightforward

We always do what we say we’ll do.

We are candid and will give you an honest opinion in plain language, with no unfamiliar terminology.

Reliable

We always deliver the results that we have agreed with no nasty surprises.

We focus on a win:win outcome.

Your brand is safe with us and you and your teams can rely on us for support whenever you need it.

Calm

We are good in a crisis and will never let a problem get the better of us.

We maintain a stress-free approach, even in the most pressured situations, making our client’s jobs easier and allowing them to focus on the core of their business.

Our Values

We always do what we say we’ll do.

We are candid and will give you an honest opinion in plain language, with no unfamiliar terminology.

We always deliver the results that we have agreed with no nasty surprises.

We focus on a win:win outcome.

Your brand is safe with us and you and your teams can rely on us for support whenever you need it.

We are good in a crisis and will never let a problem get the better of us.

We maintain a stress-free approach, even in the most pressured situations, making our client’s jobs easier, allowing them to focus on the core of their business.

The Founders

Milton Guffogg

CEO and Founding Partner

Milton has worked as a retail operator, turnaround professional, corporate finance advisor and consultant. Prior to founding Retail Realisation Milton was COO/Operating Partner at Alteri Investors. He was also CEO of GA Europe where the focus of his work was retail disposition. Milton has also been CEO of Celebrations Group and held senior operational roles at several UK retail companies including K Shoes, Burton Group, Woolworths, Bewise, Courts, NAAFI and Scholl.

Paula Minowa

COO and Founding Partner

Paula started her career in marketing for the likes of L’Oreal and then jumped ship into retail. She has worked in Buying & Marketing, Store Design & Format Development, International Expansion and as a consultant. Prior to founding Retail Realisation Paula was COO at Moss Bros. She was also CEO of Strauss Innovation in Germany, which is where she and Milton met. She was restructuring the retailer and brought Milton in to close 17 of the stores. Prior to this she was Managing Director at Ann Summers and held a variety of senior roles at Asda and Boots.